We Broke Down Exactly How Much $ Addison Rae Makes on TikTok and Insta, and WOW

Remember 2019 when you didn’t know who or what “Addison Rae” was? Lol, probably not. Well, she’s now one of the richest people on social media, and that’s thanks to a lot of factors, such as a multi-movie deal with Netflix, a clean makeup and skincare line. and her (somewhat dubious) singing career. As a result, Addison Rae’s net worth has exploded with her popularity, which can mainly be attributed to TikTok and Instagram. Oh, and also her friendship with Kourtney Kardashian, it’s definitely not a PR stunt designed to promote their brands, so don’t worry about it.

Anywaaaays, like many celebrities before her, Addison makes money on social media by working with various brands and companies and has made millions in the process. Below is a breakdown of exactly how much Addison Rae makes from each platform, plus her total net worth in 2022 from all of her other efforts.

She is one of the highest earners on TikTok

Based on ForbesOn the most recent TikTok top earners list, Addison made $8.5 million from the app in 2021 alone, and she’s only beaten by Charli and Dixie D’Amelio. As you know, the main way to make money from TikTok is through amassing a huge number of followers (Addison currently has almost 88 million), because math tells us that the more followers you have , the more brands will pay you. pretend you like and endorse their products. Meaningful!

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Addison provided some insight into TikTok’s monetization potential during a 2020 appearance on WATCH with David Dobrik and Jason Nash podcast, explaining that the most she’s ever heard of someone making a sponsored video is $90,000. She doesn’t say Who earned that much (or if it was her, for that matter) but added, “That’s from what I know is, like, what someone has been offered.” She also explains that she doesn’t automatically get paid every time she goes online to post a random TikTok, explaining that only “branded” posts earn her money.

She earns almost $156K per Insta post

At least, according to HopperHQ’s latest Instagram Rich List, which claims Addison gets $155,800 for every sponsored Insta post. Obviously, that’s not as much as the likes of Kylie Jenner and Ariana Grande – both of whom make around $1.5 million per branded post – but it’s still a lot of money.

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Talk about branded content! Since receiving her first funding with Fashion Nova, Addison has racked up TONS of endorsement deals and partnerships with companies like Pandora, Vital Proteins, IPSY and Alani Nu, among many others. . She’s also partnered with American Eagle since 2020, and while it’s unclear how much she makes from the brand, she’s made a lot of moola for her. surname. According to a report by Launchmetrics, Addison scored AE an estimated $4.26 million in branded content earnings in 2020 alone.

She received a huge one day salary for He is everything

Addison’s acting debut on Netflix’s He is everything earned her a salary in the “low six-figure range”, according to a source from Hollywood Reporter, and she also gets a remainder from it. But! The cash flow doesn’t stop there — Lil Addy has signed a multi-picture deal with the streaming giant, so not only will there be more movies starring her (love it or hate it!), but she will receive *three times the earnings of her first movie. Not too bad.

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And in February 2022, Addison announced her next big acting gig: a lead role in Paramount Players’ Fashionista. It is yet to be revealed how much she earns for the role, but we’ll take the myth and say a LOT.

She has deals with Spotify and Snapchat

In case you didn’t know, Addison co-hosted an exclusive podcast on Spotify with her mom, Sheri Easterling, called Is that fun? With Addison and Sheri (formerly known as Mom knows the best).

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Oh, and in March 2022, the world was also introduced to Addison’s 10-part Snap Originals series, Addison Rae goes home, followed the social media star to Louisiana, her hometown. Again, her earnings from the deal are a mystery but have certainly added to her already impressive net worth.

And she has her own beauty brand

In August 2020, Addison co-founded ITEM Beauty, a clean makeup and skincare brand founded in partnership with Madeby Collective. Since her launch, she’s introduced a ton of new products and in 2021 her beauty brand is even available to shop at Sephora, which is MAJOR. Some of our favorites, ICYWW:

Blushin ‘Like Cream Blush

One mist clears the mist

Snack Clean lash lengthening mascara

Her latest entrepreneurial endeavor: a fragrance brand called Addison Rae Fragrance, which she launched with her first fragrance line — Addison Rae’s AF Collection — in November 2021. Literally, when does she sleep??

So… How much is Addison Rae worth?

According to Celebrity Net Worth, Addison Rae’s net worth in 2022 is a report 15 million dollars—And apparently, she made her normal $9 million in 2021 alone. BTW, you can expect that number to keep growing, as it seems like the repeated hyphen gives deals. New translation every day. Cool-cold-cool.

Oh, and we won’t hesitate to mention Addison’s official merchandise and apparel, in case you feel compelled to own these shorts:

OBSERVED red shorts

shopaddisonrae.com

$30.00

Right. If you need us, we’ll cry over our bank account balance. Farewell!!

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